A pre-revenue private investment real estate company with a CEO and CFO working to build a company from the ground up. This early-stage organization needed immediate operational structure and systems implementation to transition from concept to functioning business entity.

The company faced the challenge of establishing basic business infrastructure without existing processes or systems. The CEO needed someone who could rapidly assess operational requirements, implement foundational systems, and create scalable processes that would support future growth. This included everything from project tracking and document management to CRM implementation and goal-setting frameworks.

The company required comprehensive systems analysis and implementation across multiple business functions. The company needed a CRM system, project management tools, document storage solutions, and AI-enabled productivity tools; all selected, configured, and implemented to work cohesively. This technical implementation challenge required someone with both strategic thinking and hands-on systems expertise.

While the company operates in the specialized private investment real estate sector, the company's immediate need was for operational excellence rather than deep industry expertise. They required a Chief of Staff who could bring structured thinking and systems implementation capabilities while quickly learning the nuances of their business model.

The company needed to maximize the impact of limited resources. The Chief of Staff role needed to deliver immediate value across multiple functional areas while establishing foundations for future scaling, all within a constrained time allocation of eight hours per week.

Vannin Chief of Staff placed Fractional Chief of Staff Molly Kettle, whose systems background and operational expertise proved ideal for the company's early-stage needs, delivering immediate structure and scalable foundations across multiple business functions.

Molly conducted a thorough analysis of the company's operational requirements, evaluating CRM systems, project management tools, document storage solutions, and AI productivity tools. She developed a requirements-based selection process that resulted in implementing a comprehensive CRM and establishing integrated workflows across their technology stack.

Molly established core operational processes including goal-setting frameworks, weekly target tracking, and structured meeting agendas. She implemented business processes to create organizational rhythm and priority alignment, providing the structural foundation necessary for a growing startup.

Beyond operational setup, Molly provided strategic guidance including the creation of comprehensive due diligence playbooks customized for the company's investment model. She developed an AI integration framework that helped the company strategically evaluate where artificial intelligence could enhance business processes, ensuring technology adoption aligned with business needs rather than trends.

Anticipating the company's growth trajectory, Molly created onboarding processes and documentation for new team members, including both employee-facing materials and internal checklists to ensure consistent integration of future hires.

The three-month engagement delivered immediate operational improvements and established scalable foundations that positioned the company for sustainable growth and team expansion.

The company achieved significant time savings and organizational clarity through structured systems and processes. The implementation of integrated project management tools and CRM systems streamlined daily operations and provided clear visibility into business development activities and progress tracking.

The onboarding processes and documentation Molly created enabled the company to successfully integrate new team members with clear role expectations and systematic introduction to company processes. This foundation supported the company's continued growth trajectory.

Molly partnered with the team to define the GP sourcing and lead generation process, then translated it into a repeatable, trackable system within the CRM. This systematization transformed ad-hoc relationship building into structured, measurable business development efforts.

The company now operates with a integrated technology stack including optimized CRM functionality, project management capabilities, and AI-evaluation tool framework. The strategic framework for AI integration ensures future technology adoption remains aligned with business objectives.

Key outcomes included:

• Comprehensive operational foundation established within three-month timeframe

• Successful CRM implementation with customized lead generation processes

• Scalable onboarding and team development systems

• Strategic AI integration framework for future technology adoption

• Measurable time savings and enhanced organizational efficiency

• Successful support for company's first client engagement and team expansion

“Molly and the Vannin team were excellent at jumping right in, assessing and organizing around the firm’s basis needs and implementing key items to help us execute on our business plan.” –The CEO